In partnership with the United Nations, former Beatle Ringo Starr released a video and a new song, called "Now the Time Has Come," on Wednesday in celebration of the U.N.'s International Day of Peace. “Making this record was incredibly personal for me,” Starr said. “Against the backdrop of war or social unrest, I always turned to music as a refuge. I hope this record can offer people solace and inspire them to do all they can to bring peace to their communities. Starr and producer Bruce Sugar co-wrote the song, which features vocals from Richard Page, Colin Hay and Billy Valentine, alongside social-media stars Christian Collins, Maddi Jane, Casey McPherson, James Maslow and Wesley Stromberg. The song is part of the social-media #HugForPeace campaign to promote a day of non-violence through the peaceful act of hugging.
“I worked on this record with peace and love,” Starr said. “It was a joy to be part of this project."